Program Director for Marketing Communications – School of Business

The Program Director for Marketing Communications (PDFMC) is housed in the School of Business and reports directly to the Dean.
This role works closely with key leaders and staff professionals in the School (e.
g.
, Associate Deans, Department Chairs, Director of Corporate Relations, Center Directors, etc.
) as well as with other units across campus (Advancement, EMG, Division of Marketing and Communications [DMC], etc.
).
The PDFMC leads and supervises the School’s MARCOM Group, which includes a full-time marketing communications coordinator who is heavily engaged in School social media, publication and event management efforts.
That said, the PDFMC must be a “doer” who is willing to work in the trenches to do whatever is necessary to get the job done (e.
g.
, write stories, work on ad copy, develop event scripts, recruit speakers, plan/execute events and work on websites, photography and videos as needed).
The successful candidate will be evaluated based on their ability to meet established goals and through feedback from appropriate constituencies.
Work will be reviewed through regularly scheduled meetings, reports, analysis, and observation of results.
DUTIES AND RESPONSIBILITIES: In addition to providing direct work and support for tactical execution, the PDFMC is expected to provide strategic counsel to the Dean’s office for enhancing School branding, marketing, internal/external communications, media relations, student recruiting support and event management.
In short, the PDFMC must combine strategic leadership with the task-oriented execution needed to write and produce School publications, AACSB/PRME reports, social media postings, web page content and so on.
The PDFMC’s work falls into four primary content areas: Strategic marketing communications leadership: Develops and assesses School marketing and communications plans and strategies; Publication/document development, production and dissemination: Includes School magazines and newsletters, AACSB/PRME reports, and marketing brochures and other collateral; Event management: Planning, organization, development and execution of School-related events; Digital media management: Includes email, website and social media platform management, digital advertising execution, and photography/videography production.
Completes other duties as assigned.
REQUIREMENTS: Minimum qualifications: A Bachelor’s degree in marketing, communications or a closely related field from an accredited institution and 10+ years of marketing communications experience.
Success executing high-level events and producing outstanding print/digital publications Savvy with social media, online marketing, websites, photography/videography Superior oral/written communication skills, listening and follow-through skills Highly organized, detail-oriented, able to multi-task, work independently Exceptional interpersonal skills, positive demeanor, ability to handle deadline pressure Impeccable integrity, willing to embrace the School mission and values of Duquesne Ability to work evenings/weekends with some limited off-site location travel Skilled with Microsoft Office products, Adobe Photoshop Possess a valid driver’s license in good standing Preferred qualifications: Master’s degree in marketing, communications or a closely related area Direct experience recruiting in a higher education context with event management, publication development/writing, corporate/alumni relations and student Other technical skills related to websites, social media and publications Supervisory experience, ability to motivate and lead others Alumnus/alumna of Duquesne Alternately, the successful candidate may possess any equivalent combination of experience and training, which provides the knowledge, skills and abilities required to perform the essential job functions.
This includes, but is not limited to, the following: Commitment to the University’s values of diversity, equity and inclusion, and recognition of the importance of treating each individual with dignity and respect consistent with the University’s Mission.
Demonstrated experience with, and understanding of, the broad diversity of the University community (students, faculty, staff and others).
Ability to establish and maintain effective working relationships with the University Community.
Ability and willingness to contribute actively to the mission of the University and to respect the Spiritan Catholic identity of Duquesne University.
The mission is implemented through a commitment to academic excellence, a spirit of service, moral and spiritual values, sensitivity to world concerns, and an ecumenical campus community.
APPLICATION INSTRUCTIONS: Applicants are asked to submit a cover letter, resume, and contact information for three professional references.
Catholic in its mission and ecumenical in spirit, Duquesne University values equality of opportunity as an educational institution and as an employer.
We aspire to attract and sustain a diverse faculty and staff that reflects contemporary society, serves our academic goals and enriches our campus community.
We particularly encourage applications from members of underrepresented groups and support dual-career couples through our charter membership in this region's HERC (https://www.
hercjobs.
org/oh-western-pa-wv/).
We invite applicants for this position to learn more about our university and its Spiritan heritage by visiting https://www.
duq.
edu/about/mission-and-identity/mission-statement.
Those invited to campus for an interview may be asked about ways in which they see their talents contributing to the continued growth of our community and furthering its mission.
Duquesne University was founded in 1878 by its sponsoring religious community, the Congregation of the Holy Spirit.
Duquesne University is Catholic in mission and ecumenical in spirit.
Motivated by its Catholic identity, Duquesne values equality of opportunity both as an educational institution and as an employer.